Any time a guest visits us in Armenia and we stroll around in center of our city, they are left in awe at the action, life and energy found in the streets. This is particularly true during the summer season when the wide sidewalks are packed with locals and tourists alike. A nocturnal city during the summer months, people tend to avoid the heat and enjoy the cool evening bustle after sundown. One of the most lively areas in town is Northern Avenue, a hub of shopping, outdoor events and culinary delicacies. This part of the city always has something to offer everyone, regardless of the season. Whether it’s an open air Christmas themed bazaar in the winter, or a Bubble Flash Mob in the spring, there are many events to look forward to.
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Experience the ever-moving Northern Avenue for yourself!
Christmas Market
Around the holiday season, when everyone is bundled up to brace themselves against the cold, you’ll find a little haven of warmth on Northern Avenue. This now yearly event involves small huts all along Northern Avenue with merchants selling their goods. You’ll find everything ranging from cute gifts, handmade crafts, hot chocolate to warm glintwine. Sure to warm you inside and out, Northern Avenue is a must visit during Christmastime.
Bubble FlashMob
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Springtime comes alive on Northern Avenue with the DreamFlash Mob’s bubbly event. People of all ages gather armed with bubbles and cameras, spreading joy to those passing by with bubbles of all sizes. While this is an excellent event to take children to, it’s definitely a sight appreciated by all. There’s no need to panic in search for bubbles of your own, as there are plenty of vendors along the entire avenue selling containers of soap solution in all colors, designs, so feel free to join in the fun.
Wine Festival
It’s the return of the vendor huts, only this time featuring the different winemakers in Armenia! At this point it shouldn’t be a secret that the world’s oldest winery was discovered Armenia, and everything starting from cultivation, to wine-making to the culture of degustation, is part of how we Armenians express ourselves. It is especially apparent during this wine tasting event, where wineries prominently display their nectar of the gods in friendly competition.
Halloween
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Halloween has been gaining popularity in Armenia over the past few years, with a tradition of Armenia’s youth roaming the streets decked out in their ghoulish attire and bar hopping in the city center. Northern Avenue is part of the fun, with people gathering to show off their creative and scary costumes while photographers capture the moment. So while Northern Avenue is a place to experience in all it’s day-to-day splendor, be sure to keep your eyes peeled for the happenings to be experienced throughout the year!
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